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Search Engine Optimization (S.E.O.)
S.E.O. is the Key Tool for
Website Owners to Drive Traffic to their Website.
The Main Aim Of S.E.O. Is To Drive Traffic From Diverse Sources And To
Get Repetitive Visitors.
Organic Search is a Huge Part of Most
Business Websites Performance; as well as a Critical Component of
The
Sales Funnel, and
Ultimately Getting Users to Complete a Conversion or Engagement.
The Goal of Any S.E.O. Expert, is to
Establish a Strong Foundation for a Website with a Clean, Effective User
Experience; which is Easily Discoverable by Search Engines, Thanks to The
Trust and Credibility of The Brand and its Digital Properties.
Local S.E.O. Aims at Optimizing your
Digital Properties for a specific vicinity; so people can find you quickly
and easily, putting them one step closer to a transaction.
Local Optimization Focuses On Specific Towns, Cities, Regions and even
States; to Establish a Viable Medium for The Brand’s Communication.
We Achieve This by Optimizing The Brand’s Website and Its Content; Including
Local Citations and Backlinks, as well as Local Listings, Relevant to The
Location and Business Sector The Brand Belongs To.
Use Social Networking to your
Advantage by listing your site on
Twitter,
Facebook,
Instagram,
Pinterest, or
Other Popular Networks; To
Drive Visitors To Your Website.
This is One of The Best Ways To Drive Audiences To Your Online Business.
If you want to figure out
How
To
Drive Traffic To Your Website from Social Media, The
First Step is to Start Posting Regularly On Your Social Profile.
You Need to
Inform your Audience that you have an Active Online Presence. They Need to
see that you post often and that you post “Relevant Information”.
You Should Be Using S.E.O.; to try
and Further Your Efforts In Promoting Yourself Online. S.E.O. stands for
“Search Engine Optimization” and It Essentially Means Managing Your Content,
Your Website and Your Marketing; In Such A Way That It Enhances Your
Site’s Visibility On Search Engines.
In the past, S.E.O. was very simple and all it really entailed was creating
lots of content with your “Keywords” (The Search Terms) in it; generating as
many links to your website as possible (With The Keywords As Your Anchor
Text).
Over time though, Search Engines have evolved and have become much smarter.
A lot of Internet Marketers were using S.E.O. to manipulate their position
on Search Engines; resulting in them having to update their
algorithms.
Now, Search Engines have become more sensitive to anything that looks like
Obvious S.E.O.; and instead, The Only Way To Reliably Climb The Ranks On
Search Engines, is to Update Your Site Regularly With High Quality Content
and Using Natural Language to do so.
At the same time, you still want to gather inbound links; but they should be
a wide range of varied, different links, from different sources and written differently.
As Such, Content Marketing and S.E.O. are largely inseparable these days.
Good Content Marketing and Good S.E.O., Involves Populating Your Site With
Lots Of Very High Quality Posts!
At the same time, if you do this well, it will encourage people to share
your content and link to it; out of their own free will! Great Quality
Content that encourages sharing is what’s called “Link Bait”.
Search Engine Optimization (S.E.O.) Is An
Essential Component Of Digital Marketing. It’s all about Tweaking Your Web
Pages; so they show up in a good position in Search Results, when people Search
for Relevant Keywords.
Look After S.E.O.
Of course, that’s not all there is to S.E.O.. In fact, there’s a long list of
Search Ranking Factors.
In a Nutshell, Google wants to know that your business is trustworthy and it
looks for signals like:
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Backlinks To Your Site; From Trusted Sources.
|
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External Reviews Of Your Business.
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Social Media Sharing.
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The more positive these signals are, the better your pages and your site will
rank! Since Search Algorithms are constantly evolving; sometimes you need a bit
of help to keep up.
Luckily, Google Provides Several Tools To Help You With S.E.O. and Related
Website Management Tasks.
Google Analytics tracks what people do when they’re on your site and provides
Demographic Information. You can also use it to Manage Conversion Goals and
Marketing Funnels.
The
Google Search Console (previously Webmaster Tools) helps you see your site as
Google’s Search Bots do; With Tools Allowing You To Upload Sitemaps, Manage Rich
Snippets, Handle Google Penalties and More.
You can also use this tool to identify and understand The Search Behavior that
brings people to your site by looking at The Keywords they use.
Page Speed Is Also A Key S.E.O. Metric. Test yours with Pingdom. If your page
loads after more than 2 seconds there is a place for improvement. Making Your
Website Faster Is Essential For S.E.O. and Can Be Improved Drastically With The
Help Of An Expert.
One Of The Most Important Things You Can Do To Improve S.E.O. Is To Write
Excellent Content! Whenever you Search Google, you’ll often find an In-Depth
Blog Post or Article about 1,000-2,000 words long, giving the answer to your
query. Your Content Could Provide Answers for other Searchers.
That’s why Every Business That Has A Website, Needs To Include Content Creation
As Part Of The S.E.O. Strategy. The Right Content Can Give You A Great Search
Position – Perhaps Even On The First Page – which you could never achieve with
your website’s homepage alone.
Insider Tips For Using S.E.O. Services
Unless you’re offering Global Services; pay attention to Local Search Volume to
find data that’s more relevant to your business.
Perform A Keyword Research to find out what users are searching for; so you can
Develop Your Marketing and Content Marketing Strategy.
Make sure The Keywords have the right intent for your Business.
Don’t Target Keywords Around Your Business; Target Those Who Ask For Your
Specific Service.
Create Excellent Content; Answering The Most Important Questions people have
about Your Business and Your Niche.
As A Seller; Are You
Concerned About
Bringing In, New Customers To Your Business?
Would you like to Improve The Chances of Having Your Website Visitors Take
Action on your Product or Service Offers?
Does Your Perception of Whiteboard Animation Videos, is That They Are:
1) Too Expensive
2) Too Complicated
3) Too Time-Consuming
4) You Don't Need It
These Misconceptions Are Probably Hurting Your Business And You Don't Even
Realize It!
Did you know that the average time a visitor spends on a website, is higher
when the website has a video in it?
If You Are Searching For Ways To:
1) Connect With More People In Your Local Community
2) Convert More Leads Into Customers
3) Keep Your Existing Customers Coming Back
Video Marketing Could Be The Missing Link Your Business Needs!
These "doodle-style", Animated Videos
Are A Great Way To Promote Your
Business. You've probably seen these videos popping up everywhere online;
that's because they are proven to get messages across; by Keeping Viewers Glued
Until The End!
For More Information About How Video Marketing Can Expand Your Business and
Help You Gain The Competitive Advantage You're Looking for...
Don't Hesitate
To Contact Us Right Away!
>>>>Check Out
Our Video Portfolio Here<<<<
Whiteboard Animation Video
This Package Includes:
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Whiteboard
Animation Video |
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Voice-Over
Recording |
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Background
Music |
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Logo Integration
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100
Word Script |
*Whiteboard
Animation Video
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